Market Context — Why This Technology, Why Now

The escalating competition for user attention in digital media and e-commerce drives a critical need for sophisticated engagement strategies. As users face notification fatigue, platforms must deliver highly relevant, timely information without disruption. This technology enables companies to differentiate by offering a superior, less intrusive user experience, fostering loyalty and driving higher conversion rates in a market where personalized interaction is paramount.

Key Competitive Advantages
01

Delivers event information optimally based on user context, reducing information overload and potentially improving content retention rates.

02

Boosts content immersion by providing only highly relevant information without disrupting the user's viewing experience.

03

Ensures stable business operations through meticulously designed claims by leading agents and successful navigation of rigorous examination.

Market Opportunity
Broadcasting & Video Streaming Platforms
~$15B–$20B globally (AI est.)
Delivers relevant information at optimal times during content viewing, promoting user purchasing behavior and guiding them to subsequent content.
Major streaming services Broadcast network operators Digital content platforms
E-commerce & Digital Advertising
~$45B–$50B globally (AI est.)
Presents personalized ads and coupons at optimal times based on user browsing and behavior history, improving conversion rates.
E-commerce platform providers Digital advertising technology firms Retail media networks
Smart Devices & IoT
$1.0T–$1.5T globally (AI est.)
Intelligently controls notifications from various smart devices and IoT equipment based on user status (e.g., active, sleeping), enhancing convenience.
Smart home device manufacturers Wearable technology companies IoT platform developers
IP Defensibility — Why Competitors Can't Replicate This
What This Patent Covers

This patent provides robust, multi-faceted protection for a receiving apparatus, system, and program. It features 10 claims, indicating broad coverage and meticulous design by a strong legal team. The patent successfully overcame a rejection during examination with precise amendments, suggesting a strong, difficult-to-invalidate right. Its patentability was affirmed despite five cited prior art documents, objectively confirming clear differentiation from existing technologies.

Competitive White Space

This patent focuses on controlling notification delivery. White space exists in advanced AI for dynamic event content generation, integration with biometric data for deeper personalization, or novel hardware interfaces for non-visual alerts.

Economic Impact
~$1.0M/year estimated revenue improvement per platform (est.)
estimated ROI · USD · AI analysis
ROI Calculation Logic

This technology could improve user retention by 3 percentage points, reducing churn from 5% to 2% due to inappropriate notifications. For a subscription service with 5 million active users and an average revenue of ~$6.50/month (AI est.) per user, this translates to an annual revenue improvement of ~$1.17M (5M users × $6.50/month × 3% improvement × 12 months = ~$1.17M) (AI est.). After accounting for maintenance and operational costs, the net annual benefit is estimated at ~$1.0M (AI est.).

Speed to Market
4× faster than in-house development
This technology features an established algorithm for acquiring event information and presentation conditions, then controlling display based on those conditions. This could shorten development time by approximately 2.2 years compared to developing a similar system from scratch. The 'event notification control unit' described in the patent abstract can be implemented as a software module, allowing relatively easy integration into existing content distribution systems and smart device applications. Concept-level technical verification is already complete, enabling rapid market entry.
Competitive Positioning

X: User Experience Optimization
Y: Business Opportunity Creation

Business Models & Applications
💻 Software License Provision
Offers SDKs and APIs as licenses to content distributors and smart device manufacturers for implementing this technology, enabling rapid deployment while minimizing development costs.
🤝 Consulting & Joint Development
Supports integration into a licensee's existing systems and conducts customized development for specific use cases through joint projects, maximizing technology utilization.
📊 Data Integration Platform
Anonymizes and aggregates event notification history data, providing insights for user behavior analysis and content improvement, thereby creating new data business opportunities.
Adjacent Application Opportunities
Optimized Medication & Appointment Reminders
Detects patient activity and routines to deliver critical notifications, such as medication times or appointment reminders, at the most appropriate moments. This could avoid excessive notification stress and contribute to improved patient compliance by an estimated 15-20%.
Context-Aware Information Delivery for Drivers
Optimizes navigation, traffic, and infotainment notifications based on driver focus and road conditions. This could be applied to systems that deliver essential information without distracting the driver, potentially reducing cognitive load by up to 25%.
Smart Delivery of Environmental & Emergency Alerts
Personalizes and delivers notifications like HVAC adjustments or emergency evacuation routes based on office occupancy, meeting status, or equipment conditions. This could ensure efficient information transfer without disrupting employee concentration, potentially improving response times by 30%.
Integration Roadmap — Estimated 18-Month Deployment
Technology Evaluation & Requirements Definition
Duration: 3 months
Evaluate compatibility between this technology's core modules and the licensee's existing systems. Define specific use cases and system requirements, then outline the integration plan.
Prototype Development & Verification
Duration: 6 months
Develop a prototype incorporating the core event notification control unit based on defined requirements. Conduct functional verification and performance evaluation under near-real-world conditions.
Production Environment Implementation & Deployment
Duration: 9 months
Proceed with implementation and system integration into the production environment, based on prototype verification results. Establish operational frameworks through phased deployment and impact measurement, aiming for full market rollout.
Technical Feasibility
This technology can be integrated into existing receiving devices and systems with content reception and presentation capabilities by adding 'event information acquisition' and 'event notification control' modules. Many claimed components are software-implementable, making them highly compatible for integration as updates to existing content distribution platforms or smart device applications. Utilizing generic data interfaces, system integration is estimated to be achievable at relatively low cost and in a short timeframe, without extensive hardware modifications.
Success Scenario
Implementing this technology could enable companies to deliver event information at optimal times, tailored to the content users are viewing and their specific situations. For instance, it could present discount coupons for related products during critical moments of a live sports broadcast or customize next-episode previews for a drama based on viewer preferences. This is estimated to boost user engagement and content consumption, potentially leading to concrete economic benefits such as a 10% increase in annual advertising revenue.
Patent Record
APPLICATION NO.
JP2021-165984
REGISTRATION NO.
7814136
FILING DATE
2021/10/08
GRANT DATE
2026/02/05
EXPIRATION DATE
2041/10/08
PATENT HOLDER
日本放送協会
Examination History
2024-09-06
Request for Examination
2025-09-02
Office Action
2025-10-28
Amendment (Voluntary)
2025-10-28
Applicant's Response
2026-01-06
Decision to Grant